Hamtramck restaurant online ordering, run on Zayos.
Hamtramck is about 2.1 square miles, so most of your customers are already close enough to walk. Zayos runs pickup-first direct ordering on your own site with 0% commission on food, instead of the 25% to 35% blended cost of a marketplace. Plans are $499 to $699 per location.
Why does a delivery app make so little sense in two square miles?
Hamtramck is a walk-up city inside a drive-everywhere metro. The whole footprint is about 2.1 square miles, entirely surrounded by Detroit, with Joseph Campau Avenue as the commercial spine and Conant and Caniff carrying the rest. Polish bakeries, Yemeni coffee houses, Bangladeshi kitchens and Bosnian counters sit within a few blocks of each other and of the people who eat there.
Delivery marketplaces exist to solve distance, and Hamtramck has barely any distance to solve. In a city this small, order-ahead pickup is not the lesser option. It is the correct one, and it is the one the apps make hardest to run.
The entire city. A customer on Conant is minutes from a kitchen on Joseph Campau.
Joseph Campau Avenue, with Conant and Caniff carrying the rest.
What Zayos takes from a direct order, at any ticket size.
What does a percentage cut do to a $6 cup of coffee?
Marketplace commission runs 15% to 30% base and 25% to 35% blended once delivery, promotion and card processing stack. A percentage does not care about your margin. It takes the same share of a small check as a large one, and small, frequent checks are what a coffee house lives on. Modeled at the low blended end, 25%:
- $6 cup of Yemeni coffeeabout $1.50 gone, before the cup and the lid$6.00 kept
- $12 sandwich and a drinkabout $3.00 gone$12.00 kept
- $28 dinner for twoabout $7.00 gone$28.00 kept
On Zayos the restaurant keeps 100% of food revenue and 100% of tips at every one of those ticket sizes. The only per order charge is a flat service fee the diner pays at checkout: $0.99 pickup, $2.99 delivery, nothing dine in, 10% catering. Being flat, it does not grow when your prices do. See cafe ordering or the calculator.
Why does the app say Detroit when you are in Hamtramck?
Because marketplace search is organized around metro areas, and Hamtramck is a separate city entirely surrounded by Detroit. Your listing gets filed under the big label, next to thousands of restaurants that have nothing to do with your street. The name people actually search, the name on your sign, is the one thing the platform flattens.
Your own site is on your own domain, so the city, the street and the neighborhood are what search engines and AI assistants read. That is the difference between being a row in someone else’s directory and being the answer.
Language works the same way. An item can carry the name your regulars use alongside an English one, so two spellings land on one dish.
What happens to a late kitchen after midnight?
Hamtramck runs late. Coffee houses and counters serve long after the rest of the metro has closed, and during Ramadan the rhythm shifts again, from a pre dawn suhoor rush to a sunset iftar on a published minute. Courier supply thins out at exactly those hours. On your own site you set your own hours and capacity, and pickup does not depend on anyone else showing up.
Are you a Michigan company?
No. Zay Revenue Group is a Fort Lauderdale, Florida company and Zayos is its product. There is no Michigan office and we will not pretend otherwise. Setup, menu build and support run remotely.
The restaurant live and taking orders on Zayos today is Naya Grill in Pompano Beach and West Palm Beach, Florida, keeping $48k+ per year that used to go to commissions at roughly 3,000 orders a month. Other storefronts are built and open ordering at each launch. No Hamtramck restaurant is live yet.
What does Zayos cost, and can I keep the apps?
Operator is $499 per location per month. Operator plus Marketplace is $599 and pulls DoorDash, Uber Eats and Grubhub tickets into the same kitchen tablet through Otter, the order aggregator, so one screen runs the line. Concierge is $699 with up to five virtual brands per kitchen. No setup fee, month to month.
Keep the apps for the person driving in from Royal Oak who has never heard of you. Move the neighbors who come three times a week onto your own site, where each order costs you nothing. Most operators are live in under two weeks. See pricing and how it works.
Questions Hamtramck owners ask.
Does Zayos work for a small counter or coffee house in Hamtramck?
Why does my restaurant show up as Detroit on the delivery apps?
Most of my customers live within a mile. Do I need delivery at all?
My kitchen is open past midnight. Does that cause problems?
Do you have a Hamtramck restaurant live on Zayos today?
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