◆ Temple Terrace, USF area

Temple Terrace restaurant online ordering, built for the USF calendar. Zayos.

Quick answer

Zayos is commission free online ordering for Temple Terrace and USF area restaurants. Students order from a QR code or a saved link on your own branded site, you keep 100% of food revenue and tips, and pickup costs the diner $0.99.

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Why Temple Terrace is different

Why does the academic calendar decide whether a Fowler Avenue restaurant makes money?

Because the customer base leaves. Temple Terrace is a small incorporated city with an old golf course core along Bullard Parkway, but the restaurant economy sits on its western edge, on Fowler Avenue and Busch Boulevard, wrapped around the University of South Florida. In late August the corridor fills with tens of thousands of students. Between semesters it empties. Your rent does not move, your labor barely moves, and the delivery apps take the same percentage of a dead July that they take of a packed September.

That is the honest case for a flat plan, and the arithmetic is simple enough to check on a napkin: at a 25% effective blended rate, moving roughly $2,000 of monthly food sales off the marketplaces and onto your own site covers the entire $499 monthly plan. Zayos is month to month with no setup fee and no contract, so a slow summer costs you a month, not a commitment.

Students are the most app trained customers in America

This is the part other neighborhoods do not have to solve. A student arrives on campus already carrying a delivery subscription and the habit that goes with it. Telling them delivery is a bad deal does not work. What works is being fewer taps: a QR code on the table that opens your menu with no app install, a saved card, a one tap reorder of the exact thing they got last Tuesday, and a loyalty balance that only exists on your site. Read the QR code ordering breakdown for how that flow runs in a dining room.

Low ticket, high count is the worst shape for percentage commission

Campus trade is a lot of small orders. A $19 ticket at a 25% effective blended rate hands about $4.75 to a marketplace, and it does that more than a thousand times a month. The percentage never notices that your ticket is small, which is why a busy Fowler kitchen can be full every night and still watch the margin disappear. Direct ordering is the only version of this business where a small ticket stays whole.

There is a second, quieter customer base here all year

USF Health and Moffitt Cancer Center staff, the corporate offices in Telecom Park, and the long time Temple Terrace residents along Riverhills and the Hillsborough River do not leave in June. They are the base that carries the slow months, and they respond to exactly the things marketplaces cannot give you: scheduled group lunches, a familiar name, and a loyalty program. USF also draws a large international student population, which is why the halal, South Asian, Vietnamese, Korean and Caribbean kitchens on this corridor run deeper than almost anywhere else in Hillsborough County.

Run the numbers

What does app commission cost a USF area restaurant a year?

Modeled, not a customer result. 1,200 app orders a month at a $19 student ticket, at a 25% effective blended rate.

1,200
app orders a month
$19
student ticket
$5,700
commission a month
$68,400
commission a year

Marketplace commission runs 15% to 30% as a base rate, and 25% to 35% as a blended real cost once delivery, marketing and processing fees stack. Zayos is a flat $499 a month per location, month to month. Put a slow month and a packed month through the commission calculator.

Coverage

Which Temple Terrace and USF area streets does Zayos cover?

The whole corridor, from the campus edge down Fowler and Busch to the Bullard Parkway core and the Telecom Park offices. Your site ranks on your own domain, for the street your customers name.

Fowler Avenue
USF Campus Edge
Bullard Parkway
56th Street
Busch Boulevard
Temple Terrace Highway
Telecom Park
Riverhills
Morris Bridge Road
Terrace Park
Raintree Village
USF Health / Moffitt

Plus Thonotosassa, Lutz, New Tampa, Seminole Heights and the rest of Hillsborough County.

USF corridor kitchens

What kind of restaurant does this fit?

The international bench that a large university feeds, plus the late night staples. Your menu stays in your own words, and the halal operator playbook is at halal restaurants.

Halal + Middle Eastern
Indian + South Asian
Vietnamese + Pho
Korean
Chinese Takeout
Latin + Taqueria
Caribbean + Jamaican
Mediterranean
Wings + Late Night
Pizza by the Slice
Boba + Cafes
Breakfast + Bagels
Straight answer

Is Zayos live near USF yet?

No. There is no Zayos restaurant live anywhere in Tampa Bay today. We are Zay Revenue Group, a Fort Lauderdale company that serves the Tampa market from South Florida, and the restaurant taking direct orders on Zayos right now is Naya Grill, a Lebanese fast casual brand with two locations in Pompano Beach and West Palm Beach. Zero commission on direct orders, and DoorDash, Uber Eats and Grubhub tickets ingested into the same kitchen tablet through Otter. A Lebanese fast casual counter is close to the Fowler Avenue format, which is why the fit here is straightforward. Temple Terrace operators are onboarding now, most go live in under two weeks, and the first direct order usually lands within a week of signing up.

0%
on direct orders
$2k
monthly sales to break even
1
kitchen tablet
2 wks
to live, typical
Flat pricing

What does Zayos cost a Temple Terrace restaurant?

Operator is $499 a month. Operator plus Marketplace, which adds DoorDash, Uber Eats and Grubhub ingestion through Otter, is $599. Concierge is $699 and includes up to five virtual brands per kitchen. All three are per location, per month, no setup fee, month to month, which is the point in a market with a summer. The diner pays a small service fee at checkout, $0.99 pickup, $2.99 delivery, nothing on dine in, 10% on catering. The restaurant never pays it and keeps 100% of food revenue and tips.

Full pricing breakdown →
Operator questions

What do Temple Terrace owners ask before they switch?

My students all have a DashPass. Why would they ever order direct?
Because the subscription only covers the delivery fee, not the markup. Marketplace menu prices are commonly raised to absorb commission, and the service fee and tip still land on the total. A student picking up on the way back from Fowler pays $0.99 on Zayos and nothing to dine in. Add a QR code on the table, a saved card, a one tap reorder and a loyalty balance that only works on your site, and the direct order becomes the fast one. Students are not loyal to DoorDash, they are loyal to whatever takes the fewest taps.
What happens to my revenue between May and August?
It falls, hard, and the apps still take the same percentage of whatever is left. That is the real argument for a flat plan. Zayos is $499 a month per location, month to month, no setup fee and no contract, so there is nothing to escape in a slow summer. The breakeven is arithmetic: at a 25% effective blended rate, moving roughly $2,000 of monthly food sales off the marketplaces onto your own site covers the entire $499 plan. Everything above that is margin you keep.
How much is commission costing a Fowler Avenue restaurant a year?
Modeled: 1,200 app orders a month at a $19 average ticket, which is a normal student ticket, at a 25% effective blended rate, is about $5,700 a month or $68,400 a year, per location. Campus trade is high count at a low ticket, which is the worst possible shape for percentage commission because the cut lands on every one of more than a thousand orders. Zayos is a flat $499 a month per location instead.
Does it work for halal and international kitchens near USF?
Yes, and this is one of the strongest fits on the whole corridor. USF draws a large international student population, and the Fowler and Busch Boulevard strip carries halal, South Asian, Vietnamese, Korean, Caribbean and Middle Eastern kitchens serving it. Your menu is yours on Zayos, so item names, transliterations, modifiers and dietary labels read exactly the way your customers say them, instead of being flattened into a marketplace template. The halal operator playbook is at /for/halal.
Can it handle a 10pm to 2am rush during finals?
Yes. You publish a late menu with its own hours, its own prep times and its own item list, so a short six item late night menu opens when the full menu closes. Orders queue on one kitchen tablet with your marketplace tickets ingested through Otter, which matters at 1am when a small line is running three channels at once. You control the cutoff, not an app dashboard.
What about student organizations, Greek life and department lunches?
That is steady, schedulable volume that marketplaces handle badly. Student org events, Greek chapter dinners, department and lab lunches, and the corporate offices in Telecom Park and around USF Health all place large orders days in advance. Zayos supports scheduled orders, group ordering where each person selects their own item, and a catering builder. The catering service fee is 10%, paid by the customer at checkout, not by the restaurant.
Do I have to leave DoorDash, Uber Eats and Grubhub?
No, and near a campus you should not. First year students arrive every August already using the apps, and that is genuine discovery you cannot buy. On Operator plus Marketplace at $599 a month, Otter pulls every DoorDash, Uber Eats and Grubhub order into the same kitchen tablet as your Zayos direct orders. You keep the apps for the first order and move the repeat orders to your own site.
Is Zayos live in Temple Terrace or anywhere in Tampa Bay right now?
No. Zayos has no restaurant live in Tampa Bay today. We are a Fort Lauderdale company, Zay Revenue Group, serving the Tampa market from South Florida, and our live customer is Naya Grill, taking direct orders in Pompano Beach and West Palm Beach. Temple Terrace and USF area operators are onboarding now, most go live in under two weeks, and the first direct order usually lands within a week of signing up.
Keep reading
Tampa ordering →
The metro page, Ybor to Westshore.
Orlando ordering →
Up the I-4, the other big campus market.
Halal restaurants →
The playbook for halal and Middle Eastern kitchens.
Also: St. Petersburg · QR code ordering · how it works · pricing

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