Stockton online ordering that does not punish your customer. Zayos.

Zayos is commission free direct online ordering for Stockton restaurants. The restaurant keeps 100% of food revenue and tips and pays a flat $499 to $699 per location each month, while the diner pays $0.99 pickup or $2.99 delivery. Zayos is a Fort Lauderdale company.

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Why should I care what the app charges my customer?

Most operators think about commission, because commission is the line they can see. In a value conscious market the bigger number is on the other receipt. Your customer opens a delivery app, adds $38 of food, and watches it climb toward $52 by the time she reaches the button. She does not blame the app. She closes it and cooks.

That is lost frequency, and frequency is where the money is. A household that orders three times a month instead of once is worth roughly two hundred extra dollars a year to you, and none of it required a new customer. Direct ordering is simply the cheaper channel for the person paying.

The same $38 of food, two checkouts

Fee lines a diner sees on a marketplace checkout compared with a Zayos checkout
Line Marketplace Zayos
Menu price often set above the dine in price your dine in price
Service fee a percentage of the subtotal none
Delivery fee varies by distance and demand $2.99 flat
Pickup fee still carries a service fee $0.99 flat
Small order fee applied below a threshold none
Charged to the restaurant 15 to 30% base commission $0

Marketplace fee structures vary by platform, city and promotion, so that column names the fee types rather than fixing a number. The Zayos column is exact and does not vary.

On Zayos the diner pays $0.99 for pickup or $2.99 for delivery, with no percentage service fee and no marked up menu price, and the restaurant is charged no commission at all.

When does Stockton actually order dinner?

Late, and from the car. Stockton sends a serious commuter population over the Altamont every working day, by road on I 205 and I 580 and by rail on the Altamont Corridor Express. Those households are not placing a six o'clock order. They are ordering somewhere after half past seven, tired, on a phone, and they are not browsing.

That behavior rewards a very specific thing: a saved order on a page the customer already trusts. One tap to repeat last Thursday beats a search box every time. It is also why the customer record matters more here than the commission does. If you cannot see that a regular stopped ordering, you cannot ask her back, and on a marketplace you cannot see it because she was never your customer on paper.

A restaurant that owns its ordering channel can see that a regular has not ordered in five weeks and send one message. A restaurant that only lives inside a delivery app cannot, because the customer belongs to the app.

Can one system handle Filipino, Punjabi, Cambodian and Mexican menus?

Yes, because the menu builder is structure and not a fixed list of cuisines. This matters more in Stockton than almost anywhere. The city is regularly counted among the most ethnically mixed in the United States. Little Manila is a landmark of Filipino American history, the Sikh community here is among the oldest in the country, and Cambodian, Hmong, Vietnamese and Mexican kitchens are a large share of the independent restaurant base rather than a novelty on the edge of it.

Delivery apps compress all of that into a handful of category tags. A pancit order, a thali, a plate of num banh chok and a birria taco end up sorted by whichever label the platform already had. On your own page you write the dish name the way your customers say it, add one clear English line for the neighbor who has never ordered it, use your own photograph, and let a search engine index your words instead of a category.

Trucks and small operators →

Which Stockton areas does Zayos cover?

The whole city and the San Joaquin County ring. These names go into the structured data behind your page so a local search reaches you and not a delivery zone.

Miracle Mile
Downtown / Waterfront
Pacific Avenue
Little Manila
Lincoln Center
March Lane
Hammer Lane
Weberstown
Brookside
Spanos Park
South Stockton
University of the Pacific

Plus Lodi, Manteca, Tracy, Lathrop, Ripon and the rest of San Joaquin County.

What does Zayos cost a Stockton restaurant?

Operator $499, Operator plus Marketplace $599, Concierge $699 with up to five virtual brands per kitchen. Per location, per month, no setup fee, month to month, no contract.

There is no commission at any tier. The restaurant keeps 100% of food revenue and 100% of tips, and the diner pays a flat $0.99 on pickup, $2.99 on delivery, $0 on dine in and 10% on catering.

Full pricing breakdown →

Stockton operator questions

Does Zayos have any Stockton or Central Valley restaurants?
No. Zayos is a Fort Lauderdale, Florida company with no California office and no California restaurants on the platform. The only Zayos restaurant taking orders anywhere is Naya Grill in Pompano Beach and West Palm Beach, which keeps $48k or more a year on the commission model run at 3,000 orders a month. Stockton operators work with us remotely, which is how onboarding, menu build, training and support run for every Zayos restaurant regardless of address.
Why should I care what a delivery app charges my customer?
Because it decides how often she orders. The commission you pay is a margin problem. The total your customer pays is a volume problem, and volume is the bigger number. When a $38 dinner reaches $52 at the bottom of a marketplace checkout, a family that would have ordered three times a month orders once. On your own Zayos site the fee is $0.99 for pickup or $2.99 for delivery, flat, with no percentage service fee and no marked up menu price. Same food, a much smaller out the door number, and a customer who comes back sooner.
Does pickup actually matter, or is delivery all that counts?
In Stockton pickup matters a great deal. This is a driving city, most trips are short, and a large share of customers would rather collect the order than pay for someone to carry it four blocks. A flat $0.99 pickup fee removes the last reason not to. Order ahead pickup is also the cheapest order you will ever fill, because there is no courier, no delivery risk and no cold food complaint attached to it.
When do Stockton customers actually order dinner?
Later than the algorithm assumes. Stockton sends a large commuter population to the Bay Area every day by car on I 205 and I 580 and by rail on the Altamont Corridor Express, and those households are not ordering at six. They are ordering somewhere between half past seven and nine, often from the road, and they want a saved order rather than a search. A direct site that remembers what a customer had last time is built exactly for that pattern.
Can one system handle Filipino, Punjabi, Cambodian and Mexican menus?
Yes, because the menu builder is structure rather than a fixed category list. Stockton is one of the most ethnically mixed cities in the United States. Little Manila is a landmark of Filipino American history, the city has one of the oldest Sikh communities in the country, and the Cambodian, Hmong, Vietnamese and Mexican kitchens here are not side dishes to the local food economy, they are the food economy. On your own page you name a dish the way your community names it and add one plain English line for the neighbor trying it first time. No taxonomy renames your food.
What does Zayos actually cost the restaurant?
Operator is $499 per location per month, Operator plus Marketplace is $599 and Concierge is $699 with up to five virtual brands per kitchen. No setup fee, month to month, no contract. There is no commission at any tier, so the restaurant keeps 100% of food revenue and 100% of tips no matter how many orders come through.
Do I have to leave DoorDash and Uber Eats?
No. Marketplaces are worth keeping for the customer who has never heard of you. On the $599 tier, Otter, the order aggregation service, pulls DoorDash, Uber Eats and Grubhub tickets onto the same kitchen tablet as your Zayos orders, so the line works one screen. The plan is to keep discovery and stop renting your regulars.
I run a taco truck and a small storefront. Does that fit?
It fits well. A truck already has a following that knows the name and follows the schedule, which is the hardest part of direct ordering and the part a marketplace charges the most for. Point that following at your own ordering page and the customer list becomes yours. If the truck and the storefront share one kitchen, Concierge at $699 covers up to five virtual brands out of that kitchen. If they are genuinely separate locations, pricing is per location.
Keep reading
San Francisco online ordering →
Where half of Stockton drives every morning.
Los Angeles online ordering →
The state's largest independent restaurant base.
San Diego online ordering →
Same commission arithmetic, different coast.
Food trucks and small operators →
Keep the following you built yourself.
Also: the commission calculator ·what is Zayos ·pricing

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