Knoxville restaurant online ordering, run on Zayos
Zayos gives a Knoxville restaurant commission free ordering on its own site for a flat $499 to $699 per location each month. Delivery apps charge 15 to 30 percent base and 25 to 35 percent blended, so their bill grows on your busiest weekend. A flat fee does not.
Why does a percentage fee fit Knoxville so badly?
Most cities have one demand curve. Knoxville has three, and they barely overlap. A percentage charges you most during the one that matters most, then keeps nothing back for the July week you spend staring at an empty room on Cumberland Ave.
Seven home Saturdays
Roughly 100,000 people inside Neyland and more on the Strip and Market Square. Ticket counts triple. So does the commission bill, on the days that were supposed to fund the rest of your year.
The student baseline
More than 30,000 students plus a hospital and campus workforce. Steady, high frequency, low ticket reorders. These are your regulars, and you pay an app to reach them twice.
The summer trade
Campus empties and Smokies traffic fills the gap with first time visitors heading to the park. Discovery matters most, repeat business least. That is the one stretch where the marketplaces genuinely earn their keep.
What does one home game Saturday cost you on the apps?
A Market Square or Old City kitchen pushing 400 orders on a home Saturday at a $26 average ticket books $10,400. At a 25 percent blended marketplace rate, $2,600 leaves before you have paid a single cook. That is one day. The Zayos subscription for that location is $499 for the whole month.
The same arithmetic runs in reverse on a slow Tuesday on Sevier Ave, which is why the honest way to read this page is as a break even, not a slogan. At a $26 ticket and a 25 percent blended take, $499 equals 77 marketplace orders a month. Above that, flat wins. Below it, a percentage is cheaper, and we would rather you heard that from us than found it in month three.
It stops being close because a marketplace charges you again every time the same person orders again. A Fort Sanders regular ordering four times a month is four commissions on a relationship you already earned.
Do you have any Knoxville restaurants on this?
No. Zay Revenue Group is a Fort Lauderdale, Florida company and we serve the Knoxville market from Fort Lauderdale. No local office, no local rep, no East Tennessee customer.
What is real: Naya Grill, a Lebanese fast casual brand, is live and taking orders on Zayos across two South Florida locations, and on the commission model at 3,000 orders a month it keeps more than $48,000 a year that would have gone to the apps. Eight further South Florida storefronts are built with ordering opening at launch. Our Google profile, ZayOS-Zayrev, is rated 5.0 from 12 reviews.
What does it cost, and what does the diner pay?
- $499Operator. Branded ordering site, menu, payments, kitchen tablet.
- $599Operator plus Marketplace. Marketplace tickets on the same tablet through Otter, so one screen runs the Saturday rush.
- $699Concierge. Up to five virtual brands out of one kitchen, still billed per location.
Per location, per month, flat. No setup fee, month to month, no contract. At checkout the diner pays $0.99 pickup, $2.99 delivery, $0 dine in and 10 percent catering. The restaurant is never charged a percentage of anything.
What Knoxville owners ask us first
Is Zayos live in Knoxville?
A flat fee sounds great in October. What about July?
Half our Saturday orders are from people who will never come back. Is direct ordering worth it for them?
We run a food truck and a brick and mortar. Can both sit on one account?
What does the diner pay, and does it come out of my tips?
How long does setup take before the first home Saturday?
Put a number on last football season
The free report reads your ordering setup and estimates what the marketplaces took. No card, about a minute.