◆ Reference

How much does Square Online cost?

Published July 2026 · Updated October 4, 2026

Quick answer

Per Square's own pricing page (read 4 Oct 2026), Square Online costs $0 per month on the Free plan, $49 per month per location on Plus, or $149 per month per location on Premium, with no commission on direct orders. The real cost is the processing rate: online transactions on the Free plan run 3.3% + $0.30 each (2.9% + $0.30 on paid plans). The free site lives on a square.site subdomain with Square branding; a custom domain requires a paid plan. Plans are month-to-month, and payments only process through Square.

No setup fee. Month to month. We get you live in under a week.

Source for the prices and rates in this section: Square pricing and plans, read 4 Oct 2026. A company can change them; its own page is what counts.

The cost table

Every Square Online cost, line by line.

Listed figures are taken from Square's own pricing pages as read on 4 Oct 2026. Where Square does not publish a number, the row says so explicitly rather than guessing.

Cost item Amount Detail + attribution
Free plan $0/mo Square's no-subscription tier: point of sale, a website with online ordering, invoicing, and Square Banking, with no commission on direct orders. The site lives on a square.site subdomain with Square branding. Published on squareup.com/us/en/pricing.
Plus plan $49/mo per location Lower processing (2.9% + $0.30 online), custom-domain connection, expanded site customization, QR code ordering and subscriptions. Priced per location, so multi-unit restaurants pay it per store. Published on squareup.com/us/en/pricing.
Premium plan $149/mo per location Same 2.9% + $0.30 online rate as Plus with the lowest in-person rate (2.4% + $0.15), real-time shipping rates, advanced reporting, and 24/7 phone support. Custom pricing is offered above $250,000 a year in processing and is not published. Published on squareup.com/us/en/pricing.
Online payment processing 3.3% + $0.30 (Free) · 2.9% + $0.30 (paid) The line that matters most for online ordering. Square lists online card payments at 3.3% + $0.30 per transaction on the Free plan; Plus and Premium process online at 2.9% + $0.30. Listed on Square's pricing page.
In-person processing 2.6% / 2.5% / 2.4% + $0.15 Card-present rates by plan: 2.6% + $0.15 on Free, 2.5% + $0.15 on Plus, 2.4% + $0.15 on Premium. Applies to orders taken on Square POS in-store, not to your online channel. Listed on Square's restaurant pricing page.
Custom domain Paid plan required Connecting your own domain (and removing Square branding from the store) requires a paid plan. On the Free plan the store address is a square.site subdomain. Per Square's plan pages.
Restaurant add-ons $20 to $50 per device/mo Restaurant workflow apps are metered separately: Square lists its KDS (kitchen display) app at $30/device/month on Plus and $20 on Premium, and its Kiosk app at $50/device/month on Plus and $30 on Premium.
Delivery cost DSP fee per order (varies) Square removed its own delivery dispatch fees in February 2025, per its product-update announcement. On-demand delivery is fulfilled by a delivery service provider whose per-order fee varies by provider and is not published as a single flat rate.
Contract terms Month-to-month No long-term contract on Free, Plus, or Premium; plans are per location per month. Published on squareup.com/us/en/pricing.

Square adjusts plan structure and rates over time, and the figures above reflect its pricing pages as read on 4 Oct 2026. Restaurants should confirm current terms, rates, and add-on costs directly with Square before signing.

Source for the prices and rates in this section: Square pricing and plans, read 4 Oct 2026. A company can change them; its own page is what counts.

What the money buys

What the free plan actually includes.

Per Square's unified-plans announcement and plan pages, the Free plan is a real product, the constraints are the subdomain, the branding, and the rate.

Website builder + online store

Templates, unlimited items, hosting, and SSL, on a square.site subdomain with Square branding until you move to a paid plan.

Online ordering page

Direct pickup, local delivery, and shipping fulfillment with no commission on direct orders; processing applies per transaction.

Square POS sync

Items and orders sync with Square Point of Sale; online orders route to the POS, kitchen printer, or Square KDS.

Point of sale software

The unified 2026 Free plan includes Square's POS app. The formerly separate Square for Restaurants, Retail, and Appointments software is consolidated into the plan tiers.

Invoicing + Square Banking

Invoices and Square's banking tools are included on the Free plan, per Square's unified-plans announcement.

Basic SEO tools

Square Online ships baseline SEO settings; the deeper marketing stack (loyalty, marketing tools) sits in the paid tiers.

The real math

A restaurant doing $8,000/month in direct orders.

Simple arithmetic on the listed rates, for 250 online orders a month at a $32 average ticket. Both plans also pay $0.30 per order on top of the percentage.

Free · $0 + 3.3% + $0.30
$264/mo
3.3% × $8,000 = $264 in percentage fees, plus $0.30 on each order. No subscription.
Plus · $49 + 2.9% + $0.30
$232/mo
2.9% × $8,000 = $232 in percentage fees, plus the same $0.30 on each order, plus the $49 subscription.

At this volume the lower rate on Plus saves $32 a month in percentage fees, which is less than the $49 subscription, so Free is still the cheaper way to process online orders here. The saving grows with volume, and Plus also brings the custom domain, branding removal, and a lower in-person rate. Either way, notice what the "free" plan actually is at volume: a plan paid for entirely in per-transaction fees.

There is a second line that is easy to miss because it is not a fee at all: the free store is not fully yours. On the Free plan the site sits on a square.site subdomain and carries Square branding, and payments can only run through Square. That is a fine trade while you are proving that diners will order direct. It becomes the constraint once they do. Because the point of a direct channel is that the domain, the customer list, and the checkout experience belong to the restaurant.

The alternative structure

How Zayos pricing differs.

Square Online is cheaper to start. That is the honest headline. The structural differences are what the money buys once the direct channel is real.

Flat subscription, restaurant-first stack

Zayos is $399 Operator, $499 Operator + Tablet, or $599 Concierge per location per month (Concierge includes up to 5 virtual brands per kitchen), with no setup fee and month-to-month terms. The whole platform is built for restaurants (menu-first ordering, restaurant CRM, kitchen flow) rather than a general-purpose store with restaurant add-ons metered per device.

The diner funds the platform, not your margin

The restaurant keeps 100% of food revenue on every plan, and 100% of tips on pickup and dine-in; the diner pays a flat service fee at checkout. $0.99 pickup, $0.99 delivery, $0 dine-in, 10% on catering. Direct orders process on Stripe at ~2.9% + $0.30, the same rate Square charges its paid plans and 0.4 points below Square's free-plan online rate.

Your domain and your brand from day one

Every Zayos site runs on the restaurant's own domain with the restaurant's branding. There is no subdomain tier and no branding to pay your way out of. On Square Online, a custom domain and branding removal start at the $49/month Plus plan, per location.

Marketplace ingestion is in the bundle

At $499 (Operator + Tablet), Otter pulls Uber Eats, DoorDash, and Grubhub orders into the same kitchen tablet as your direct orders, one screen, one ticket flow. Direct volume then displaces marketplace orders that carry a 15% to 30% base commission (25% to 35% blended real cost once delivery, marketing and processing fees stack). Square Online takes direct orders; the marketplace tablets stay separate.

Source for the prices and rates in this section: Square pricing and plans, read 4 Oct 2026. A company can change them; its own page is what counts.

Sources
  • Square pricing and plans: Free $0 / Plus $49 / Premium $149 per location per month; online card payments 3.3% + $0.30 on Free and 2.9% + $0.30 on Plus and Premium; custom pricing above $250,000 a year (read 4 Oct 2026).
  • Square for Restaurants pricing: in-person 2.6% / 2.5% / 2.4% + $0.15 by plan; KDS app $30/device/month on Plus and $20 on Premium; Kiosk app $50/device/month on Plus and $30 on Premium (read 4 Oct 2026).
  • Square, unified plans and pricing announcement: the three unified tiers replacing formerly separate software (Square Online, Square for Restaurants, Retail, Appointments); Free plan includes point of sale, websites, online ordering, invoicing, and Square Banking.
  • Square product update, delivery dispatch fees removed: Square Online's per-order dispatch fees eliminated as of February 2025; delivery is billed as the delivery service provider's per-order fee, which varies.
  • Zayos pricing: the $399/$499/$599 tiers, no setup fee, and the flat diner-paid service fee referenced above.

Where a figure is marked "not published" or "varies," Square's pages did not state a single number when read on 4 Oct 2026 and this page does not estimate one.

Source for the prices and rates in this section: Square pricing and plans, read 4 Oct 2026. A company can change them; its own page is what counts.

Straight answers

Square Online cost questions, answered.

How much does Square Online cost per month?
Per Square's own pricing page (read 4 Oct 2026), Square Online costs $0 per month on the Free plan, $49 per month per location on Plus, or $149 per month per location on Premium; custom pricing is offered above $250,000 a year in processing. The subscription is only half the answer: online payment processing runs 3.3% + $0.30 per transaction on the Free plan and 2.9% + $0.30 on paid plans, and that rate sits on every single online order.
What is Square Online's processing rate in 2026?
Online transactions process at 3.3% + $0.30 on the Free plan and 2.9% + $0.30 on Plus and Premium. Those are the rates Square lists on its own pricing page. In-person rates are separate: 2.6% + $0.15 on Free, 2.5% + $0.15 on Plus, and 2.4% + $0.15 on Premium.
Is Square Online really free?
The subscription is genuinely $0 and Square takes no commission on direct orders, for proving out direct demand, it is the lowest-risk start in the category. What free costs is the rate and the brand: 3.3% + $0.30 on every online transaction, a square.site subdomain instead of your own domain, and Square branding on the store. On $8,000/month of direct online orders, 3.3% alone is $264/month, before the $0.30 per order.
Do I need Square POS to use Square Online?
You do not need Square hardware to start, but the coupling is structural: Square Online only processes payments through Square, items and orders sync with Square POS, and restaurant workflow pieces like the KDS and Kiosk apps are paid Square add-ons. In 2026 Square consolidated its formerly separate software (including Square Online and Square for Restaurants) into unified Free / Plus / Premium plans, so the online store is one face of the Square account rather than a standalone product. If you run a different POS or processor and want to keep it, that coupling is the first thing to price.
How does Square Online's cost compare to Zayos?
Honestly: Square Online is much cheaper to start ($0/month against $399/month), and small operators proving out direct demand should take that trade. The differences are structural: Zayos is restaurant-first ($399 Operator, $499 Operator + Tablet, $599 Concierge per location, flat, no setup fee, month-to-month), the restaurant keeps 100% of food revenue, and 100% of tips on pickup and dine-in while the diner pays a flat service fee ($0.99 pickup, $0.99 delivery, $0 dine-in, 10% on catering), direct orders process on Stripe at ~2.9% + $0.30 (the same as Square's paid plans, 0.4 points below Square's free-plan online rate), and the $499 tier adds Otter ingestion so Uber Eats, DoorDash, and Grubhub orders land on the same kitchen tablet as direct orders, which Square Online does not do.

Source for the prices and rates in this section: Square pricing and plans, read 4 Oct 2026. A company can change them; its own page is what counts.

Price the direct channel on your numbers.

Run the free grader on your real order volume and average ticket. It shows what the marketplaces and percentage fees cost you last month and what a flat-fee direct channel keeps, in about 60 seconds.

Talk to a person, or just start.

(954) 807-1509
or text us

One number reaches support, account management and onboarding. Open 11am to 11:59pm ET, 7 days a week.

No setup fee. Month to month. We get you live in under a week.

See pricing Savings calculator Not ready yet? Get a free grade of your online ordering