◆ Marketplace vs marketplace

Grubhub vs DoorDash for restaurants: the Zayos cost teardown

Published July 2026 · Updated July 26, 2026

Quick answer

DoorDash publishes fixed marketplace rates: 15%, 25% or 30% commission on delivery and 6% on pickup, with processing included. Grubhub quotes a negotiable marketing commission from 5%, adds a 10% delivery fee when Grubhub drives, and bills 3.05% plus 30 cents processing separately.

Every number on this page came off Grubhub’s and DoorDash’s own pricing pages on July 26, 2026. Sources are listed at the bottom. We sell a direct ordering platform, so read the last section with that in mind, and read the rest as arithmetic.

Why can’t I just compare the two percentages?

Because they are not the same kind of percentage. DoorDash sells one number that already contains delivery and card processing. Grubhub sells a marketing commission, then adds delivery as a second line and card processing as a third. Comparing 15% to 5% is comparing a finished total to a first ingredient.

What exactly does DoorDash charge?

Three published plans: Basic at 15% on delivery, Plus at 25%, Premier at 30%. Pickup is 6% on all three. DoorDash states there are no activation fees, subscription fees, software fees or cancellation fees, so on marketplace orders the commission percentage is the whole charge. The tablet is $6 per week after the trial. Basic opens with a 0% intro rate for 7 days; Plus and Premier open with 30 days.

What exactly does Grubhub charge?

Grubhub describes three packages with marketing commission as low as 5% (Basic), 10% (Plus) and 15% (Premium). Those are floors, not a rate card. When Grubhub drives the order there is a 10% delivery fee. Order processing is 3.05% plus 30 cents per prepaid transaction. A Sponsored Listing costs an additional 5% commission. Grubhub does not publish a separate pickup rate.

That difference is the single most useful thing to know before either sales call. DoorDash tells you your rate on a web page; Grubhub tells you your rate on a phone call. Neither is dishonest. One is just easier to budget against.

Do the arithmetic

What does one order actually cost me on each?

Fees kept by the app on a single delivered order, before food cost, packaging or labor. Grubhub columns use the published 5% and 15% marketing floors plus the 10% delivery fee plus 3.05% and 30 cents processing. Your negotiated Grubhub rate may be higher.

Ticket DoorDash Basic 15% DoorDash Plus 25% Grubhub floor, they drive Grubhub Premium, they drive Grubhub floor, you drive
$25 order 15% and 25% of $25. Grubhub floor = $1.25 marketing + $2.50 delivery + $1.06 processing. $3.75 $6.25 $4.81 $7.31 $2.31
$35 order 15% and 25% of $35. Grubhub floor = $1.75 marketing + $3.50 delivery + $1.37 processing. $5.25 $8.75 $6.62 $10.12 $3.12
$60 order 15% and 25% of $60. Grubhub floor = $3.00 marketing + $6.00 delivery + $2.13 processing. $9.00 $15.00 $11.13 $17.13 $5.13

The one line worth writing on a sticky note: on a $35 delivered order, Grubhub at its published 5% floor costs about $6.62 and DoorDash Basic costs $5.25, but if you put your own driver in the car the Grubhub number falls to about $3.12. Self delivery is the biggest single lever either platform gives you, and only one of them separates it out.

Pick a side

Which one wins, for which restaurant?

You want to know your rate before you sign

Winner: DoorDash

DoorDash prints three numbers on a public page and charges every restaurant the same three numbers. Grubhub publishes floors ("as low as 5%") and negotiates the rest, so the rate you actually get depends on the conversation.

You run your own delivery drivers

Winner: Grubhub

Grubhub separates the marketing commission from the 10% delivery fee, so self-delivering drops one whole line. On a $35 order at the published 5% floor that moves the fee from $6.62 to $3.12. DoorDash bakes delivery into the commission percentage.

Most of your online volume is pickup

Winner: DoorDash

DoorDash publishes 6% on pickup across all three plans. Grubhub does not publish a separate pickup rate on its pricing pages, so you cannot model it before a sales call.

You are brand new and want the app to carry some risk

Winner: DoorDash

Premier is the only guarantee either company publishes: fewer than 20 orders in a month and DoorDash refunds that month’s commission. Read the plan terms before you count on it.

You want the cheapest possible headline number

Winner: Grubhub, with a caveat

5% is the lowest published marketing commission of the two. It is also a floor, it excludes the 10% delivery fee, and it excludes 3.05% plus 30 cents of processing. Add all three and the floor plan lands above DoorDash Basic on a delivered order.

Side by side

The full comparison table.

Grubhub
DoorDash
Published rate card?
No fixed card. Marketing commission is quoted "as low as" 5% (Basic), 10% (Plus) and 15% (Premium) and is negotiated per restaurant.
Yes. Basic 15%, Plus 25%, Premier 30% on delivery. Same three numbers for every restaurant.
Delivery commission
Marketing commission plus a separate 10% delivery fee when Grubhub drives the order.
15% / 25% / 30% depending on plan. Delivery is inside that number.
Pickup commission
No separate pickup rate is published on the Grubhub pricing pages.
6% on pickup, published as the same rate across all three plans.
Card processing
Billed separately at 3.05% plus 30 cents per prepaid transaction.
Not billed separately. DoorDash states there are no activation, subscription, software or cancellation fees.
Hardware
Tablet terms are not published on the pricing pages.
DoorDash Tablet at $6 per week after the trial.
Free trial
No trial period is published.
0% intro rate for 7 days on Basic, 30 days on Plus and Premier.
Risk carried by the app
Sponsored Listing available for an additional 5% commission. No refund guarantee published.
Premier only: "Accept at least 20 orders per month or we’ll refund your commission costs for that month."
Free direct ordering channel
Grubhub Direct, free of charge to eligible Marketplace restaurants, with commission, hosting and delivery fees waived. You pay per order processing.
DoorDash Online Ordering at 0% commission on direct orders. Standard payment processing fees apply, and the rate is not published.

Where does Zayos fit in this comparison?

Nowhere, on the question this page answers. Zayos is not a marketplace and it will not bring you a customer who has never heard of you. Grubhub and DoorDash will. That is what the percentage buys, and for a new restaurant it is often worth paying.

Zayos is the other channel: ordering on your own site, on your own domain, where nobody takes a percentage of the food. Plans are $499, $599 and $699 per month per location, month to month, no setup fee. The only per order charge is a service fee the diner pays at checkout, $0.99 on pickup, $2.99 on delivery, $0 on dine in, 10% on catering. The restaurant keeps 100% of the food revenue and 100% of the tips.

The honest use of all three: keep the apps for discovery, then move the repeat customers to the channel that does not charge per order. Naya Grill in Pompano Beach and West Palm Beach is the restaurant live and taking direct orders on Zayos today, and keeps more than $48,000 a year that used to go to marketplace commissions, at about 3,000 orders a month. We are a Fort Lauderdale company and our customers are in South Florida.

More detail: Zayos pricing, how onboarding runs, and what Zayos actually is.

Questions owners actually ask about these two.

Is Grubhub or DoorDash cheaper for my restaurant?

On a delivered order where the app drives, DoorDash Basic at 15% is cheaper than Grubhub’s published floor. On a $35 order DoorDash Basic costs $5.25 and Grubhub at the 5% marketing floor costs about $6.62, because Grubhub adds a 10% delivery fee and 3.05% plus 30 cents of processing on top. Flip it if you deliver the order yourself: Grubhub drops the 10% delivery fee, which takes that same $35 order down to roughly $3.12 in fees.

Why does Grubhub say 5% when everyone tells me marketplaces cost 30%?

Because 5% is the marketing commission floor only. Grubhub’s own materials describe marketing commission as low as 5%, a separate 10% delivery fee when Grubhub drives, an order processing fee of 3.05% plus 30 cents per prepaid transaction, and an optional Sponsored Listing at an additional 5%. Stack the ones that apply to you before comparing to DoorDash’s single number.

Does DoorDash charge a payment processing fee on top of the commission?

Not on marketplace orders. DoorDash states there are no activation fees, subscription fees, software fees or cancellation fees, and the commission percentage is the whole marketplace charge. The exception is DoorDash Online Ordering, its 0% commission direct channel, where standard payment processing fees apply and the rate is not published.

Both of them offer a free direct ordering site. Should I just use that?

It is better than nothing and it is genuinely free to start. Grubhub Direct is free of charge to eligible Marketplace restaurants with commission, hosting and delivery fees waived, and DoorDash Online Ordering runs at 0% commission. The catch is who the channel belongs to: it is hosted by the same company whose marketplace you are trying to depend on less, and it lives or dies with that relationship.

Which plan tier should I pick on either app?

Tier buys placement on both platforms, so the honest answer is to test rather than guess. Start on the lowest tier, run 60 days, and divide total fees by total orders to get your real cost per order. If moving up a tier does not raise order count by more than the extra percentage costs you, move back down. DoorDash makes this easy to model because its rates are fixed; on Grubhub you have to ask for your specific rate in writing.

Can I run both at the same time?

Yes, and most operators do. Neither published plan requires exclusivity. The operational cost is a second tablet and a second menu to keep in sync, which is why order aggregation tools exist. The financial question is not which app to pick, it is what percentage of your total online volume is going through a percentage fee at all.

Sources

Every figure above was read directly from the vendor’s own site on July 26, 2026. Marketplace pricing changes; check the source before you sign anything.

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